Welcome to Wiskullsin

Check out the new line of clothing we got in from a Milwaukee artist. Josh is a friend of the Blakes who just so happens to make the most awesome men's and women's clothing ever!

Stop in to (shoo) Madison to check out the rest of the products. They're going fast!

An accessory to remember

“It is the unseen, unforgettable, ultimate accessory of fashion that heralds your arrival and prolongs your departure.”
– Coco Chanel

If you’re fishing for unforgettable, the accessory ship has come in here at (shoo) !

New earrings from our favorite Fashion Ninja, adorned with carefree and colorful feathers, allow you to dress up or dress down any outfit.

These new belts from Cydwoq basically come with the guarantee that your pants have never been held up so stylishly!

And last are these super funky shoe clips by (shoo)’s own Barbara Zaharris. The wide variety of funster ways you can use them range from (as pictured above) clipping them to your plain janes to using one to fasten your scarf or even clip to your jacket collar.

So stop into either location and spuce up your summer today!!

Shape Shifters...

Do you know your shapes? (Shoo) Madison has newly-arrived late summer fashions that will keep your shape looking stylish through the summer and even into fall.

This dress by Shanel Regier was sewn from a charming cream colored vintage fabric. This floral patterned piece can be worn unbelted as a 60's-inspired trapeze dress, or create a more architectural hourglass shape with a belt at you natural waist, as shown below.


If you appreciate less conventional shapes, then this skirt from Fashion Ninja might pique your interest. This dark yellow shirt has an eye-catching asymmetrical shape with a black tie and a snap on the waistband. The asymmetrical shirt, also from Fashion Ninja, is a fitted gray top with silky layered ruffles that would be great with jeans or a skirt and heels!


Channel your inner goth lumberjack with this flannel and lace top from Fashion Ninja. The long button-up plaid shirt is complemented by a structured shoulder that leads into flowing black lace sleeves.


The shirtdress below, by Mata Traders, is a more classic take on the plaid design. This button up with an attached belt at the waist creates an A-line shape that flatters any figure and it even has pockets!


But, that's just the beginning! Come into (Shoo) Madison to see all the new arrivals and make your own shapes.

Madison's Maxwell Street Sale

Throwing a quick shout to you from Madison (shoo) before the store fills again!
Friday through Sunday is Maxwell Street Days on State Street and due to our charmingly competitive nature; we’ve made sure these in-store deals CANNOT be beat.



Have you been pining after a particular pump, smitten with a sexy sandal or longing for a luxurious loafer… well jump on it folks, the sale clock is tickin’!!

We've got the AC rockin', the tunes bumpin’ & deals like crazy!!

There’s shelf after shelf of superb sales for lovely ladies and
dapper dudes alike.
How about 1 for $75 or 2 for $100… need we say more?

Season of the Cydwoq

This upcoming fashion season at (shoo) is the season of Cydwoqs. These funky, handcrafted shoes allow you to fully express your own personal style! This past week (shoo) has gotten in many new styles of these great shoes for men and women.

Sway is the shoe that looks great with just about everything! The blocked pattern of black and taupe distressed leather are accented with two monk straps for closure.

Mu is a super hot boot! The marbled dark purple and black leather has three silver buckles and stitching design on the boot that make it awesome! It is a must to stop in and check out our new Cydwoq shoes and all of the other fabulous shoes we get in weekly!

Calling All Cydwoqs!!

Great new Cydwoqs are in at (shoo)! Cydwoq is a brand made for style and comfort through the creative design and structure of each and every shoe. We now have three new pairs of these fab shoes in stock and ready to be worn.

Forbid is burgundy leather with a slight wooden heel. Jen calls this the "chicken nugget heel" but we just like to call it cute. Forbid is a great shoe that will take you from summer straight into fall and winter.
Zeta is a soft leather with dark teal marbling. This shoe is super duper comfortable and is great for ladies with wide width feet. The strap across the foot keeps things interesting as it is not your common straight strip. This detail is subtle but very cute and style touch. In lieu of the coming fall (shoo) is starting to stock its shelves with stylish boots. Kappa is a sexy boot that has similar marbling to the Zeta shoe above. What makes this boot so hot is the antique button closures that run up the back of the leg and its slick waxed leather. These boots are sure to turn heads down the street!

Give Yourself Poetic Licence

Poetic License
n.

The Liberty taken by an artist or a writer in deviating from conventional form or fact to achieve a desired effect.

Give your feet the freedom to be different with new shoes from Poetic Licence!

Cheek to Cheek is a navy colored loafer pump. The polka dot pattern and three inch heel give this classic shoe a feminine twist and the red tassels add just a pop of color. This menswear inspired shoe is ultra comfortable which makes it wearable all day long.

If you have more of sweet tooth Forever Mine can be forever yours! This suede pump comes in three different colors! Have your choice of black, pink, or ocean.

The Mary Jane style has some added shine with a metallic heel and trim in a subtle snake skin pattern.

Bloomingbird is a summer sandal that doesn't hold back! This all silver slingback has two playful sequin bows on the t-strap. For casual summer days or sexy dressy nights, this sweet and saucy shoe can be as versatile as you are!

Show Off Your Personal Style This Fourth!

The fourth of July weekend brought the arrival of handmade ladyware line called Orangy Porangy. Our selection incorporates wild colors, and vintage prints, in a fabulous a-line silhouette. Lovely (SHOO) ladies Lauren (upper left and bottom right) and Jen (upper right and bottom left) had a playful photoshoot up at the capital and at (SHOO)-Madison.



































Lauren dons the red, white, and blue with the nautical HELLO SAILOR by Miss L Fire - just in time for all the 4th of July festivities. Jen put together the perfect summer look - Orangy Porangy handmade vintage skirt, John Fluevog SALLY SKULL heels, and a (H(OM)E) wristlet.

This fourth, celebrate your independence with a fun and funky look from (SHOO)!

We are GAGA for the Latest arrival of Jeffrey Campbell

So today I channeled my inner Lady Gaga with our latest platform wedge by Jeffrey Campbell. This edgy, silver plated shoe features a 5 in heel, but with the 2 in platform it feels like three - which means there will be no falling in airports like our favorite pop icon.

Appropriately named STOP IT (above), the cut of these wedges have a geisha inspired look. So whether you are running from Paparazzi, working your Poker Face, or you need to Just Dance these perfect shoe for you!

Today all (Shoo) girls got to feel like we were walking the red carpet. Work it Lauren! Jeffrey Campbell ROLLER (Below) also came blading into (SHOO). The geometric heel cut outs, and denim blue color are very in right now!